1970
Founded by John D. Roba
JR Products begins with $2,000 borrowed from family and a service-first philosophy.
Our Story
Your Trusted RV Parts Supplier Since 1970
For over 50 years, JR Products has been a leading supplier of RV replacement parts, hardware, and accessories — family-owned and built on a foundation of quality and service.
Why JR
What Sets JR Products Apart
More than a broad catalog, JR Products has earned loyalty by pairing dependable products with service, continuity, and long-term partner support.
Why It Matters
The JR difference is consistency you can feel
Products matter, but so does the company behind them. JR Products has built its reputation by showing up through industry changes, supporting dealers in practical ways, and staying committed to service long after the order is placed.
Heritage
Founders and Leadership
From a basement startup to a modern RV parts supplier, JR Products has grown by putting service, relationships, and long-term trust at the center of every era.
John D. Roba founded JR Products in 1970 with $2,000 borrowed from family and a simple conviction that employees and customers should be treated like family. What began with six products in the Roba family basement became a trusted name in RV replacement parts, hardware, and accessories.
Today, Brian Roba carries that same customer-first philosophy forward while investing in employee culture, dealer support, product education, and a more modern approach to serving the RV market.
Founded 1970Started with 6 productsFamily-owned leadership
Built on the Golden Rule
A founder's service-first mindset still shapes how JR Products grows, supports partners, and leads into the future.
Founder
John Roba
John built JR Products around loyalty, extra-mile service, and the belief that employees and customers should be treated like family. That Golden Rule approach helped the company navigate the energy crisis of the 1970s, 9/11, and the Great Recession while earning long-term trust across the RV industry.
President & CEO
Brian Roba
Brian expanded on his father's customer-first philosophy by investing in growth, employee culture, dealer education, merchandising support, and a more modern RV parts experience. Under his leadership, JR Products continued evolving into a stronger supplier for both partners and end customers.
Milestones
A timeline shaped by resilience and service
Early years
Started with 6 products
What began in the Roba family basement quickly grew through trust, persistence, and practical problem-solving.
1970s-1980s
Built loyalty through disruption
The company earned staying power by helping customers through industry shifts instead of chasing short-term wins.
2008
Brian accelerates modernization
A new era of dealer support, employee investment, and long-term growth takes shape under Brian's leadership.
Post-recession growth
Growth with stronger support programs
JR Products doubles down on relationships, merchandising help, product education, and operational strength.
Today
A modern RV parts supplier
Family leadership continues to guide the company as it grows into its next chapter.
Looking Ahead
A legacy being actively carried forward
JR Products remains family-led and grounded in the same service-first philosophy that started the company in 1970. Under Brian's leadership, and with the next generation already visible in the story, the company continues growing into a more modern RV parts supplier without losing the values that built its reputation.
Dealer Support
Partnership Built on Success
We provide the tools and support dealers need to grow their business.
Competitive Pricing
Industry-leading wholesale pricing that supports dealer margins and profitability.
Marketing Support
Co-op advertising, promotional materials, and marketing resources to help you reach more customers.
Dedicated Representatives
Expert account managers who understand your business and provide personalized support.
Business Program Benefits
- Competitive wholesale pricing
- Marketing co-op support
- Dedicated account representatives
- Training and product support
- Exclusive partner resources
- Flexible payment terms
Customer Service
We Stand Behind Our Products
Your satisfaction is our priority. Our support team is here to help.
Warranty
JR Products backs every product with comprehensive warranty coverage. We stand behind the quality and durability of our designs.
View Warranty InformationSupport Team
Our expert support team is ready to answer your questions and help resolve any issues quickly and professionally.
Contact SupportReady to Partner With JR Products?
Whether you're a dealer looking to expand your product offerings or an RV owner seeking quality components, JR Products is here to serve you.